Cities Become New Front Line for Lumber Market Expansion The Softwood Lumber Board’s strategic plan, “From Niche to Mainstream,” sets an ambitious but achievable target of 2.9 BBF of incremental annual lumber demand by 2035 by prioritizing investments in high-growth, high-impact sectors. A key element of this approach is a focus on cities and regions… Read more »
Author: Ben
How the SLB Will Capture 2.9 BBF of New Demand by 2035
How the SLB Will Capture 2.9 BBF of New Demand by 2035 Since its founding, the Softwood Lumber Board has generated 16.7 BBF of incremental lumber demand. Now, the SLB is setting its sights higher: a new strategic plan targets 2.9 BBF of additional annual demand by 2035. Called “From Niche to Mainstream,” the plan… Read more »
SLB Generates 514 MM BF of Incremental Demand in Q1
The SLB has released its Q1 2026 Report, highlighting strong early progress as the organization continues implementing its strategic plan, From Niche to Mainstream. In the first quarter of 2026, SLB-funded programs advanced efforts to strengthen wood’s competitive position through project conversions, code advocacy, education, and targeted market engagement across high-opportunity sectors—including multifamily, commercial, education,… Read more »
Advancing Wood Projects Through Codes, Support, and Education | SLB June Newsletter
Lumber Demand Growth Starts Here | SLB May 2026 Newsletter
SLB Welcomes Tim Lukoshus as Director of Finance
The Softwood Lumber Board is pleased to announce that accounting veteran Tim Lukoshus is joining the SLB as Director of Finance. Lukoshus will lead the SLB’s financial management and core accounting functions. In this role, he will oversee timely financial reporting, ensuring accuracy, transparency, and alignment with the organization’s strategic priorities. His leadership is expected… Read more »